Certified Specialist Programme in Concept Testing

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The Certified Specialist Programme in Concept Testing equips professionals with advanced skills in developing and evaluating product concepts. This program is ideal for marketing strategists, product managers, and researchers seeking to enhance their understanding of consumer behavior and market trends.

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About this course

By focusing on innovative methodologies and real-world applications, participants gain the expertise needed to drive successful product launches. Join us today to become a certified specialist in concept testing!

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Course details

• Concept Development
• Market Research Techniques
• Consumer Behavior Analysis
• Brand Positioning Strategies
• Competitive Analysis
• Concept Evaluation Metrics
• Prototyping and Testing Methods
• Feedback Collection and Analysis
• Iterative Improvement Processes
• Final Concept Presentation Skills

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Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Earn a career certificate

Sample Certificate Background
CERTIFIED SPECIALIST PROGRAMME IN CONCEPT TESTING
is awarded to
Learner Name
who has completed a programme at
London School of Planning and Management (LSPM)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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